Industry: Active and Healthy Living

Founded: 2016

My name is Crystal Chuah and was a MNC Business Development Manager. Due to work, I travelled a lot. I collect things that are unique and luxurious and bring them back home. Yet what struck me during my travels to Japan always are their fine details with the hotels & resorts bespoke of elegance. The comfort offered was indeed heavenly but how could I possibly take that home? And so, I decided to blend luxury and affordability, inspired by the Japan's experience.

Starting with Waikite (Japanese expression of – This is living), my dream of living the 5-star experience anywhere is now a reality but minus the exaggerated price tag.